UX + Academic Portfolio

Meta

Monetization + Measurement Products (i.e., products that are use to assess the effectiveness of advertising and monetization strategies such as A/B testing, Brand Lift, and Conversion Lift)

Business Integrity Transparency & Controls. Designed an unmoderated user test to
assess the effectiveness of Facebook’s “Why Am I Seeing This Ad?” feature. Focused on user discoverability and actionability to determine if the design empowered users to manage their advertising experiences.

See “Why Am I Seeing This? We Have an Answer for You

POPVOX

My two focuses were the LegiDash software for government staff and the public-facing constituent engagement POPVOX tools. Part of this work supported my dissertation, where I experimented with online forums for Members of Congress.

Graphical user interface, website

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Academia

For examples of my syllabus, please see below:

For all publications see: